Make it relevant

Yea, I'm still obsessing about that fatherhood campaign. I feel the need to explain more. The narrator says, "The smallest moments can have the biggest impact on a child's life. Take time to be a dad today. Well my smallest moment was when my dad had a random epiphany and decided to tell my sister and I that he was finally going to start spending time with us. We only half way believed him, but that half put our hopes up. I guess that was postponed indefinitely. This commercial is that dream I refused to let ever let myself have, a cool dad. Wah.