Oh Come On!

I know the economy is in or at least about to be in a recession. I relearn it every time I turn on the engine to my car. But why in the world am I starting to get ripped off by brands that I love and trust?

I'm talking about Publix right now. What the hell? Everything is getting smaller. Don't believe me? Turn your cereal box sideways and see how skinny it is. Or better yet, go grab some of that delicious Fruit on the Bottom Publix yogurt and check out the size. 6 #*$&% ounces. Is that a big deal, not too much, but it used to be 8 ounces.

And sure, maybe the price of the 6 ounce is a little bit less than the bigger one used to cost. But guess what? I am almost positive that the price will go up after phase one (switch out the sizes slowly so very few people notice, and take the price down a little so that those who do notice don't blog about it).

Well guess what Publix? I noticed and I'm pissed. I love advertising, I am all about making connections between people and brands. I believe this industry's image should be changed from something that is looked down upon to something that is embraced. Well people don't embrace what screws them over. So I say this to you now Publix. Get your shit straight. You have one day.

Why doesn't this exist yet?

I was taking my trash out today and it hit me. Why doesn't someone invent a trash bag from detrivores (sp)? It only seems natural to put trash into something that can break it down before we pile it up in the dumps for 3 million years. Am I crazy? I think not, someone needs to get on that. I want 30% of all profits.

Make it relevant

Yea, I'm still obsessing about that fatherhood campaign. I feel the need to explain more. The narrator says, "The smallest moments can have the biggest impact on a child's life. Take time to be a dad today. Well my smallest moment was when my dad had a random epiphany and decided to tell my sister and I that he was finally going to start spending time with us. We only half way believed him, but that half put our hopes up. I guess that was postponed indefinitely. This commercial is that dream I refused to let ever let myself have, a cool dad. Wah.

I want a Dad!

Oh wow, I just saw this commercial about 12 minutes ago and I am OBSESSED with it now. It's so cute, it's freakin hilarious, it's unexpected, and damn it struck a cord with me. The only thing I want to do right now is to be 9 years old cheer leading outside with my dad. I don't know, I still resent my "father" for being so distant. I could never in my wildest dreams picture him outside acting a fool like that so I can have someone to practice with. All you fathers in the world (Eh hem.... Tony Luciano lol) SPEND TIME WITH YOUR KIDS!!! Cudoos to the Ad Council.



"More than 79% of Americans feel "the most significant family or social problem facing America is the physical absence of the father from the home." Research shows that the lack of a father in the home correlates closely with crime, educational and emotional problems, teenage pregnancy, and drug and alcohol abuse.

In an effort to show dads the critical role they play in their children's lives, the Ad Council has partnered with the National Responsible Fatherhood Clearinghouse and volunteer ad agency Campbell-Ewald to create a new PSA campaign that communicates to fathers that their presence is essential to their children's well-being. The campaign provides fathers with the information they need to become better dads."-- Taken from YouTube

Photography is amazing

Einstein should've done Advertising.

All quotes relevant to this business.

"If you can't explain it simply, you don't understand it well enough."

"Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius -- and a lot of courage -- to move in the opposite direction."

"In the middle of difficulty lies opportunity."


"We cannot solve our problems with the same thinking we used when we created them."


Take that and run with it.